Account Profiling helps you get rich set of information in building a comprehensive, accurate, in-depth report about the clients and tips to reach your targeted audience; which includes company sales budgets, competitor marketing strategy, acquisitions, competitor installations, which hardware and software company has installed and more.
Profiling involves a combination of phone calls and online research, verifying contacts, active and potential projects and other information. This information can allow your marketing specialists to be highly productive when approaching targeted prospects. Contactaffix has talented and educated marketing specialists know how to ask the right questions and get to the heart of what matters to your customers and prospects.
Account Profiling is one of the basic and the first method to marketing for a client. For instance, an organization cannot understand the requirements of a client without core research. Research can be done in two simple ways- Primary and Secondary. Primary Research is first hand research or research that is done through observation and investigation. Secondary Research is referring to other data in order to come to a conclusion about a particular issue. This helps in marking out the demands of the existing consumers and the potential targeted consumers. However, if research isn't done well, the whole concept and process of creating a profile of the customers is failed. Hence, research is most important in such cases.