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EMAIL MARKETING

Email marketing is utilized by thousands of businesses of all sizes across the globe, it allows you to segment your list based on any targeted demographic, interest or behavioral data you may have collected on your customers. A lot of analysts have iterated the positive benefits of email marketing and we would like to present our key findings from our exhaustive research on the digital marketing.

•   Economically viable, easily accessible
•   Direct to the target audience
•   Measurable – can actually count the target population
        and calculate the conversion ratio
•   Quantifiable – the number of leads generated can be quantified
        and the actual success ratio can be calculated
•   Faster and in-depth penetration for maximum lead generation
•   Can be used to target enormous population in a very less tim

Contactaffix email campaign services are customized to help our clients get effective results through customized html & text email lead generation campaigns.

Email Marketing doesn't really sound familiar, but it's one of the most preferred internet marketing tools of varied businesses. For those who don't know what Email Marketing is, "Email marketing is directly marketing a commercial message to a group of people using Email". But with the several other marketing strategies that have proved to be more attractive and appealing to customers, there has been quite a debate of the successful survival of Email marketing. Do you think it's still as effective as advertising or PR? Well, it definitely still exists though. So, is email marketing just sending customers and potential customers Emails about your products? Well, it's much more than just that. The whole concept of marketing in today's world makes every statement and word that we read to have a different connotation in language. For instance, if we speak of the word 'Blue', it has several connotations right from moods to the color.

Benefits of Email Marketing

•   Increasing Customer Loyalty And Profitability
•   Real-Time Targeted Messages
•   More Frequent Communications
•   Exponentially Better Ability to Track Sales and User Engagement
•   Reduce Overhead Costs
•   Driving More Sales Conversions
•   Improving Tracking And Feedback
•   Maximizing Your Marketing ROI

Email Marketing has not been extinct in the world of marketing. It still exists and is successfully reaching millions of people around the globe. As mentioned earlier, it is not only cost efficient but more professional than an advertisement on television or the street. Therefore, one of the major reasons why an organization should use Emails as a marketing strategy.

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